Entries by Jennifer Rasnick

Past, present…Programming and…

Past, present…and future If you took a moment and considered the grit, stamina and just plain old hard work it took to get where you are today, you’d probably underestimate those factors to the extreme. On the other hand, if we’re thinking about the things that impeded our advancement and limited our successes, we’re likely […]

Pesty pushiness vs…Water, chemicals…

Pesty pushiness vs…passive persistence While persistence is an admirable trait, it can also be a bit of a negative if we cross the line between practicing diligence and being, well bothersome. Maybe the better idea is to practice a form of passive persistence. Doing that can result in earning respect for being disciplined in our […]

Water, heat…Persistence and…

Water, heat…and harnessing it We all get the fact that the warmer the water, the better its cleaning ability. Our most basic understanding of the business likely began with the WATCH principles of cleaning where we learned that last letter stood for heat. So early on we knew it was pretty vital. But in the […]

Yellowing, it’s causes…Small ball and…

Yellowing, it’s causes…and corrections Tracking down the cause of that yellowing condition in your customer’s laundry can be a challenge. On the flip side knowing how to track it down and correct it can be a real door opener when it comes to gaining a new business. First, let’s define the problem and what distinguishes […]

Losses and…Stumped by perfection…

Losses and …Replacing them It seems like it takes forever to add that new account. But somehow if we lose a one, we tend replace it with a new one a lot quicker that if that loss hadn’t occurred. The reason isn’t particularly unforeseen or all that mysterious. If that loss represents a sizeable chunk […]

Spring plans…Spinach and desert…

Spring plans…And hand pains Here’s your annual Spring dermatitis alert. You know the drill … you school accounts (especially) complain that your hand dishwashing detergent is causing skin irritation and dermatitis. And of course they say that the Dawn they use at home doesn’t cause it. And they’d be right – at least partially. That’s […]

Avoid being…What customers value…

Avoid being…a sales star? Despite the obvious desire to be outstanding in sales, what we don’t want is to be “that” star soaper. You know, the one whose idea of territory coverage is to dash from an emergency on north side of his territory, to a scheduled stop on the most southern edge, then make […]

A word for…Good behavior…

A word for…that do-list Between family, business and everything else in between going on in our daily lives it’s no wonder that we regularly (like daily) realize that something we’d intended to do has gone undone. Worse of all that realization often comes only because the person – or customer who’d made the request asks […]

It’s time for…Curiosity and…

It’s time for…Catching up It’s that time of the year. Daylight savings time has begun, the grass is showing a bit of green, and Uncle Sam is looking for some of yours come April 15. And that means it’s time to round up those missing receipts for all those tax-deductible items like the repairs on […]